The needler in the haystack.

Thursday, February 27, 2014

Plainfield Donut Shop hits the big Time(s)

Mayor Mapp picked the location over the Donut Shop for his
campaign billboard because it was one of the busiest corners.
Plainfield's Donut Shop, home to the only artisanal doughnuts in the Queen City, hit the big Time(s) this past Sunday. Good for them!

I opened an online story on doughnuts because it intrigued me, but didn't get around to reading it until Wednesday night, after a Plainfield Today reader whose weekly Friday routine includes picking up a sack of these tasty treats for her workmates on the way in to her job called it to my attention. You can read the full article here.

It is a survey of artisan-made (as opposed to those industrial ones from a certain national chain) doughnuts in New Jersey.

And, lo and behold, down in the story is a review of Tom and Maria's Plainfield Donut Shop, a landmark hole-in-the-wall familiar to and beloved by Plainfield foodies since forever.

Though the shop is open weekdays and Saturdays until about 4:00 PM, the good stuff is usually pretty much gone by noon-time.

I used to hit it when I made my early morning run for the dead-tree version of the newspapers, about 6:30 or so, and the place was always jumping with take-out donut customers standing near the front door and every stool (there are 7) full of hungry, mostly construction workers getting a ham-and-egg sandwich and coffee for breakfast. All being served with a smile by Tom's wife Maria, who whisks non-stop all morning filling the orders.

The fact that the reporter only mentions Tom and their son George suggests that she got there after the breakfast rush, when Maria gets to go home.

We can only hope the shop gets a big lift from the story. (When I lived in NYC in the early 70s, Ray's, the neighborhood pizza shop was written up in the Times and the crowds became nonstop afterwards.)

And it all just goes to prove that you don't have to be shiny and new to be a gem.

Now, get on over there and check out the jelly doughnuts!

  -- Dan Damon [follow]

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Bob said...

We should be proud to have a place like the Plainfield Donut Shcppe. My students love it when I bring them donuts from the Shoppe. Some have only had the big chain "airnuts" that can't hold a candle to Plainfield's finest donuts.